Struggling to Make Sales? This is the formula!

Whether you're just starting out or pushing to level up, there’s so much to take away from this story. It’s a reminder that every creator starts somewhere, and with the right mindset, small changes can create big results.

Here are the key lessons and actionable tips we pulled together to help YOU grow:

🎯 Shift Your Mindset: From "What Should I Make?" to "What Problem Does This Solve?"

One of the biggest mindset shifts was this:

💡 Instead of asking what kind of video should I make?, ask how does this product solve a problem?

This tiny shift completely transformed how one creator approached content. She started making videos that spoke directly to what the viewer needed, and boom—sales followed.

🔁 Start thinking:

  • “Who needs this?”

  • “What problem does it solve?”

  • “What moment would someone use this for?”

  • “Can I show that moment in 10–30 seconds?”

Example: Instead of “here’s a crochet flower,” try “this handmade flower is the perfect Mother’s Day gift or hospital recovery pick-me-up.”

🚀 The Hook = Solving a Problem or Showing a Desired Outcome

A hook isn’t just a trendy sound or visual. A great hook does one of two things:

  1. Solves a problem (e.g. “My couch was always dirty until I found this.”)

  2. Shows a desirable result (e.g. “How I made $300 from ONE video on TikTok Shop.”)

Ask this before every video:

❓What’s the hook—and does it tap into a problem or a desire?

📈 Consistency > Volume

You don’t need to post 10 times a day to succeed. Real talk:

  • This creator worked a full-time job and still made it work.

  • Some days she could only post 2–3 times.

  • What mattered most was showing up every day—filming, editing, or engaging.

✅ Tip: Even if you’re not posting daily, do something for your growth each day:

  • Film one draft

  • Edit one caption

  • Engage with comments

  • Research hooks

🎥 Don't Overthink It—Just Post the Dang Video

One of the biggest turning points came from this simple piece of advice:

✨“Just post the dang video.”

Stop overthinking, stop waiting for it to be perfect. You never know which piece will hit—and progress comes from volume and learning, not perfection.

🛍️ TikTok Shop Tip: Use Your Samples Strategically

Got free samples? Amazing. But don’t let them sit there gathering dust.

Ask yourself:

  • How do you use it daily?

  • Can you show it in a problem/solution format?

  • Who is this product perfect for?

🎁 Example: A steamer became one creator’s top-selling video by simply reframing it as “the secret to making my sofa look new again.”

💬 Final Takeaways for Z Media Creators

  • You don’t need to be super outgoing or experienced to succeed—you just need to start.

  • Focus on solving problems, not making perfect videos.

  • Show up every day in whatever way you can.

  • Your content can build confidence and income over time.

  • If you're feeling stuck—you’re not alone. The whole network is here to support you.

Want to build momentum this week?
👉 Try one product
👉 Find the problem it solves
👉 Shoot a simple hook

NOW IT IS QUIZ TIME!

Put your knowledge to the test by answering a few questions and you can claim your stars! Remember, the more stars you have, the more chance you have of winning the monthly Z FUND!

🎁 Claim Your Stars HERE 🌟✨